Image Credit: Mitch Roberts

Little Caesars Arena, home of the NHL’s Detroit Red Wings and the NBA’s Detroit Pistons, will be changing the color of its seats from red to black. The changeover will begin in December and will take several months to complete. Work crews will swap out the seats during days when there are no events; the project will be completed during multiple phases. In the meantime, the red seats will be covered with black seat covers for concerts and games until the project is completed.

The decision for the color change was made with input from Illitch Holdings, the Detroit Pistons, Fox Sports Detroit, and unnamed concert promoters. Little Caesars Arena holds more than 20,000 people and the red seats highlighted the lack of bodies in seats during Detroit Red Wings and Detroit Pistons home games. The poor attendances were a PR nightmare for both organizations who told critics that fans were exploring the arena and in the concourses. Little Caesars Arena opened in September 2017 and cost $862M to construct. 

The seats cost more than $3M to install when Little Caesars Arena was constructed. Will the black seats prove to be a good luck charm for both organizations? Only time will tell. The 2017-2018 NHL season marked the first time the Detroit Red Wings had missed the NHL playoffs in nearly three decades. Joe Louis Arena, former home arena of the Detroit Red Wings, is currently being demolished and had red seats as well.

 

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