Photo taken from the lower level of Oracle Arena during a Golden State Warriors game.

Image Credit: Jon Evans (CC BY 2.0)

If you thought things in California couldn’t get any wackier, you were wrong. The Golden State Warriors have launched the “In The Building Pass” that will provide basketball fans with admission to every Warriors home game at Oracle Arena for $100 per month. The catch? The monthly pass does not provide fans with a seat inside the arena or access to a standing room only area. This sad attempt at generating additional revenue for Oracle Arena is modeled after Major League Baseball’s “Ballpark Pass” which provides baseball fans with a standing room only ticket for every home at a low monthly price.

The terms and perks for the “In The Building Pass” include the following.

  • Access to all bars, restaurants and points of sale inside Oracle Arena.
  • There is a limit of 4 ticket passes per person and 200 passes for Oracle Arena.
  • Memberships will renew automatically each month unless canceled.
  • Passes for each game will be provided via the Golden State Warriors mobile app.
  • Passes are not available for Golden State Warriors playoff games.
  • If fans cannot attend on a specific night, they’ll be able to transfer their passes to a friend.

Last year, the Golden State Warriors announced that they were offering personal seat licenses (PSL) to future season ticket holders at the Chase Center in San Francisco, future home of the Golden State Warriors. Fans that purchased a PSL were required to sign a 30-year contract which is essentially a 30-year commitment to purchase Golden State Warriors season tickets. According to ESPN, there are currently more than 44,000 people on the Golden State Warriors season ticket waiting list. The Warriors have also sold out every home game at Oracle Arena since December 2012.

At the moment, the only other NBA team to offer a similar program are the San Antonio Spurs. For $45 per month, San Antonio Spurs fans are provided with a standing room only ticket to every Spurs home game. You can guarantee that all other NBA teams will follow suit and begin offering similar programs at their home arenas.


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